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Ingamepartners To Rep Major Online Game Networks
inGamePartners, the nation's leading in-game advertising rep firm, today announced the signing of exclusive ad representation agreements with two major online gaming networks, PHXX and GriffinRun."These deals put inGamePartners in a league of our own," says InGame CMO Mark Nathanson. "We now hold the keys to the kingdom for every advertiser who wants to reach that elusive male 15-35 target audience – the guys who can't be reached anywhere else."For PHXX and GriffinRun, the decision to sign exclusively with inGamePartners was a no-brainer. "inGamePartners is the only shop that combines real network savvy with superior knowledge of the advertising industry and best-of-breed serving and tracking technology," says Shane Robinett, PHXX's CIO. GriffinRun's Chairman & Co-Founder, Robert Harnaga, concurs: "The online network audience is all but impossible to reach effectively anywhere else at any price. We wanted to make sure that our network inventory is represented by a firm that appreciates its value.

inGamePartners does, and we are thrilled to be represented by them." "No one understands gamers better than inGamePartners," says Andrew Sispoidis, Chief Strategy Officer. "We know how gamers think, feel, and react. We know what they want and don't want.""We not

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